Workshop

Data modeling

Design the data foundation for an Intelligence Platform
When business definitions live in dashboards and in people’s heads instead of the data, AI produces inconsistent answers. Every new request takes longer. Teams spend time validating numbers instead of acting on them. This hands-on workshop gives your team a practical framework for building a data model that encodes shared business meaning, supports every downstream use case, and gives AI something it can reason on.
Duration
Half-day or full-day
Format
In-person or virtual
Cadence

One time

What you’ll cover

The workshop covers the full arc of data model design — from diagnosing what’s broken in your current state to making specific pattern decisions and building toward AI readiness.

  • Why inconsistent data models are a business risk, not just a technical one
  • How to choose between dimensional, Data Vault, canonical, and wide table patterns based on what the business needs
  • How to move metric definitions, entity relationships, and business rules out of dashboards and into the data layer
  • What AI requires from a data model: explicit grain, consistent relationships, and machine-readable meaning
  • How a strong data model connects to your semantic layer — the metadata layer that exposes definitions and metrics to every tool and agent that queries your data
  • A hands-on working session applying the frameworks to a real domain from your environment

Who should attend

This workshop works best as a cross-functional session. The decisions it covers require both technical depth and business context.

  • Data & Analytics Leaders (CDO, VP of Data, Analytics Director) accountable for data quality and AI readiness
  • Data Architects and Engineers who design and build the models analytics and AI depend on
  • BI and Semantic Layer Owners managing metrics, definitions, and reporting consistency across tools
  • Business Domain Experts and analytics leads who define the use cases AI needs to support

Why phData

phData has spent more than a decade helping enterprises design and build modern data platforms across Snowflake, dbt, and the full cloud stack. This workshop draws directly from that delivery experience — the patterns that work, the tradeoffs that matter, and the mistakes teams make when they skip this step.

Anthropic

Preferred Partner

Snowflake Elite
7× Snowflake Partner of the Year
AWS Premier

2025 Design Partner of the Year

dbt Visionary
4× dbt Partner of the Year

Frequently asked questions

What is a data modeling workshop?

A data modeling workshop is a hands-on working session where teams learn a framework for designing a data model that encodes shared business meaning. phData’s workshop covers diagnosing problems in your current state, choosing modeling patterns, and building toward AI readiness. It runs half a day or a full day, in person or virtually, and ends with a working session on a real domain from your environment.

What is an AI-ready data model?

An AI-ready data model has explicit grain, consistent relationships, and machine-readable meaning, so AI can reason over your data and return consistent answers. It moves metric definitions, entity relationships, and business rules out of dashboards and into the data layer.

What is a semantic layer?

A semantic layer is the metadata layer that exposes definitions and metrics to every tool and agent that queries your data. A strong data model feeds it, which keeps reporting and AI answers consistent across tools.

How do I choose between dimensional, Data Vault, canonical, and wide table data models?

The right pattern depends on what the business needs, not on a default. The workshop compares dimensional, Data Vault, canonical, and wide table patterns, walks through the trade-offs, and applies them to a real domain from your environment

Why does AI give inconsistent answers from our data?

When business definitions live in dashboards and in people’s heads instead of in the data, AI has no consistent meaning to reason on, so answers vary. Every new request also takes longer, and teams spend time validating numbers instead of acting on them. A data model that encodes shared business meaning addresses the root cause.

Who should attend the data modeling workshop?

The workshop works best as a cross-functional session. It is built for Data & Analytics Leaders (CDO, VP of Data, Analytics Director), Data Architects and Engineers, BI and Semantic Layer Owners, and Business Domain Experts who define the use cases AI needs to support.

Request a workshop

Ready to build your foundation?

Schedule this workshop at your team’s pace and we’ll handle the rest.