What is a Customer Data Platform (CDP)?
This blog was co-written by Alex Roed, Luke Kline, Sam Hall, Alec Haase, and Christian Franklin. Modern marketing is changing. Consumers are expecting more personalized
How to Maximize Fan Engagement with Fan 360
Customers drive every business, and the sports entertainment industry is no different. With the advent of cloud data warehouses and the ability to (seemingly) infinitely
Most Common Use Cases of Data Engineering in Manufacturing
Data engineering refers to the design of systems that are capable of collecting, analyzing, and storing data at a large scale. In manufacturing, data engineering
Why Upgrade to dbt Cloud over dbt Core?
So you’ve heard all the talk around dbt, but now you’re working to determine if you should go with dbt Core or dbt Cloud and
Top Use Cases of Data Engineering in Financial Services
When you think of data engineering, what comes to mind? For some, it may conjure images of a stereotypical IT department solving office business issues.
What Are the Best Data Modeling Methodologies & Processes for My Data Lake?
With the amount of data companies are using growing to unprecedented levels, organizations are grappling with the challenge of efficiently managing and deriving insights from
Most Common Use Cases of Data Engineering in Healthcare
Data engineering in healthcare is taking a giant leap forward with rapid industrial development. Artificial Intelligence (AI) and Machine Learning (ML)Â are buzzwords these days
When To Use Internal vs. External Stages in Snowflake
Data storage is a vital aspect of any Snowflake Data Cloud database. Within Snowflake, data can either be stored locally or accessed from other cloud
The Ultimate Modern Data Stack Migration Guide
This guide was co-written by a team of data experts, including Dakota Kelley, Ahmad Aburia, Sam Hall, Katrina Menne, and Sunny Yan. Imagine a world
How to Translate SQL Scripts Into Matillion Jobs
Unlike traditional methods that rely on complex SQL queries for orchestration, Matillion Jobs provides a more streamlined approach. By converting SQL scripts into Matillion Jobs,
